Our Mission

Improving customer experience worldwide through transparent quality metrics.

The Vision

We believe that great customer experience is the foundation of successful businesses. Yet, measuring and improving experience quality remains a challenge for organizations worldwide.

QX (Quality Index) is our solution: a comprehensive metric that evaluates customer support quality across multiple dimensions, providing actionable insights to companies committed to excellence.

What We Do

We analyze customer support conversations (whether from tickets, chats, or other interactions) and provide two essential outputs:

1. Detailed metrics for leaders and decision-makers to understand what's really happening in their support operations
2. Constructive feedback to agents on how to improve their service quality

We also surface valuable product insights, revealing what customers want and how their needs evolve over time.

Our Philosophy

We follow a simple but powerful principle: publicly celebrate good information, privately share areas for improvement.

This approach fosters a culture of continuous improvement without public embarrassment, encouraging teams to grow and excel.

Why QX Matters

Traditional metrics like CSAT and NPS only tell part of the story. QX provides:

• Real quality metrics that go beyond satisfaction scores
• Granular data by ticket, agent, squad, team, and organization
• Actionable insights that drive meaningful improvement
• Complete visibility for the entire management chain

The Impact

Organizations using QX experience:

• Better decision-making with real quality data
• Improved customer experience and reduced rework
• Lower operational risks and compliance issues
• Faster execution without manual reviews
• Enhanced brand reputation
• Sustainable competitive advantage
• Increased agent satisfaction and retention

Join the Movement

QX Rank is more than a metric, it's a commitment to raising the bar for customer experience globally. By measuring what matters and providing clear paths to improvement, we help organizations deliver the exceptional experience their customers deserve.